diff --git a/src/config.js b/src/config.js
index 54b010f..cd35369 100644
--- a/src/config.js
+++ b/src/config.js
@@ -91,6 +91,7 @@ c3_chart_internal_fn.getDefaultConfig = function () {
         legend_padding: 0,
         legend_item_tile_width: 10,
         legend_item_tile_height: 10,
+        legend_format: undefined,
         // axis
         axis_rotated: false,
         axis_x_show: true,
diff --git a/src/legend.js b/src/legend.js
index 1f4ec73..40769e4 100644
--- a/src/legend.js
+++ b/src/legend.js
@@ -264,7 +264,13 @@ c3_chart_internal_fn.updateLegend = function (targetIds, options, transitions) {
             }
         });
     l.append('text')
-        .text(function (id) { return isDefined(config.data_names[id]) ? config.data_names[id] : id; })
+        .text(function (id, index) {
+            if(config.legend_format && isFunction(config.legend_format)) {
+                return config.legend_format(id, index);
+            } else {
+                return isDefined(config.data_names[id]) ? config.data_names[id] : id;
+            }
+        })
         .each(function (id, i) { updatePositions(this, id, i); })
         .style("pointer-events", "none")
         .attr('x', $$.isLegendRight || $$.isLegendInset ? xForLegendText : -200)